Standard Hardwoods of CT Introduce
When undertaking a home improvement project in Connecticut—a state known for its historic homes and challenging four-season climate—the quality of your flooring is paramount. It's the foundation of your space, both literally and aesthetically. For many Connecticut homeowners, the search for the perfect, long-lasting wood floor leads them to a dedicated local specialist rather than a big-box store. This is where Standard Hardwoods of CT, a respected, long-standing small business in South Windsor, shines as a premier home goods store focused entirely on providing the finest hardwood flooring products.
Standard Hardwoods of CT offers far more than just materials; they offer expertise honed over generations. As noted in customer feedback, the business has a rich history, with ownership passed down, ensuring a deep reservoir of product knowledge, starting with Ralph and continuing with Travis and Karen. This longevity is a hallmark of trust in the Connecticut community, signifying reliability and a commitment to their craft. They have established themselves as a crucial resource for anyone in the region looking for high-quality, durable wood products, catering to a range of needs from a simple room renovation to materials for new construction across Hartford County and beyond.
While the business now focuses exclusively on product sales and supply, moving away from in-house installation, their detailed understanding of the installation process is a massive advantage for their customers. This knowledge allows them to provide superior, practical guidance and ensure clients purchase the correct materials for their specific project needs and the unique demands of a Connecticut home, from moisture-prone basements to historic properties requiring specific cuts and finishes. Their dedication to offering knowledgeable advice and reasonable prices is why they come highly recommended by their local users.
Standard Hardwoods of CT is conveniently located in South Windsor, a prime location that provides excellent access for homeowners and builders throughout Central and Eastern Connecticut, including areas like Manchester, Vernon, Glastonbury, and Hartford. Finding the store for product selection, consultation, or material pick-up is straightforward, making them a practical choice for local projects.
The store's physical address is:
50 Ident Road, South Windsor, CT 06074, USA
The location on Ident Road is situated within easy reach of major local highways, facilitating the smooth transport of hardwood materials, which is often a logistic hurdle for large home projects. Recognizing the importance of convenience for all customers, the business provides a Wheelchair Accessible Parking Lot, ensuring that every local user can visit and review their flooring options with ease and comfort. For customers who cannot pick up their orders, they also offer reliable Delivery service options to get materials directly to the project site.
As a specialized flooring store, Standard Hardwoods of CT focuses its service offering on product provision and expert consultation, ensuring clients start their flooring project with the highest quality materials and the right plan.
- Expert Flooring Product Sales: The primary service is the sale of high-quality hardwood flooring products. While a comprehensive list of all product types is not available, the core business includes a variety of materials suitable for a range of residential and commercial applications.
- In-Depth Product Consultation: They leverage their multi-generational experience to provide customers with detailed, knowledgeable advice on choosing the right wood species, plank size, finish, and quantity for their specific project and home environment.
- Materials for Residential Use: Supplying solid and engineered hardwood to Connecticut homeowners, suitable for the variable humidity and foundational challenges common in the region.
- Materials for Commercial Use: Providing durable wood products for businesses and larger projects that require high-quality, long-lasting flooring solutions.
- Order Fulfillment and Delivery: Customers benefit from their reliable Delivery service option, making the process of getting heavy and bulky flooring materials from the store to the job site simple and efficient.
- Financing and Payment Flexibility: Accepting a range of payment methods, including Checks, Credit Cards, and Debit Cards, to provide financial convenience for various customer budgets.
Standard Hardwoods of CT is highlighted in the local South Windsor community by several key business attributes that distinguish it from larger, less specialized retail chains:
- Generational Knowledge and Experience: The business is strongly rooted in a long family history in the flooring trade, with individuals like Travis and Karen carrying on the tradition started by Ralph. This institutional knowledge is invaluable for accurate product matching and advice.
- Small Business Focus on Quality: As a dedicated Small Business, they prioritize customer relationships and product quality over high-volume sales. This focus translates to a personalized shopping experience and a commitment to helping customers find materials that truly meet their needs.
- Highly Reasonable Pricing: Long-term customers consistently recommend the store for its competitive and "extremely reasonable" prices, offering a high-value alternative to the more costly options sometimes found in larger Connecticut cities.
- Customer-First Guidance: The staff is known for going "out of their way to help," ensuring every homeowner or contractor is confident in their purchase and understands the best approach for their flooring project, even though the store no longer offers installation services itself.
- Product Specialization: By focusing almost exclusively on wood flooring, they maintain a depth of inventory and expertise that generic home goods stores cannot match, positioning them as the local authority on hardwood.
- Accessibility and Logistics: The availability of Wheelchair Accessible Parking and a professional Delivery service makes the transaction process easier for all customers, from selection to final material drop-off at a Connecticut job site.
To connect with the knowledgeable team at Standard Hardwoods of CT, or to inquire about product availability and delivery options for your next home project, please use the following contact information:
Address: 50 Ident Road, South Windsor, CT 06074, USA
Phone: (860) 528-0828
Mobile Phone: +1 860-528-0828
For Connecticut residents, choosing Standard Hardwoods of CT is an investment in local expertise and proven reliability. What is most worth choosing about this South Windsor flooring store is the unparalleled, specialized knowledge provided by a team who has been in the industry for years, across generations. Unlike the generalized advice you might receive elsewhere, their team, including long-term specialists like Travis and Karen, can advise you with confidence on how different wood species will hold up to New England's fluctuating temperatures, which materials are best for a high-traffic Connecticut foyer, or how to correctly measure for wide-plank flooring in a period home.
The value proposition is built on integrity: "Great people to deal with and their product is great." This is the core of a small business that thrives on reputation. You are not just buying wood; you are gaining a partner who ensures you purchase exactly what you need at a fair price, avoiding costly mistakes and material shortages. The dedication to reasonable prices and the fact they "go out of their way to help" means you receive a high level of customer service that is often lost in large retail transactions. By supporting Standard Hardwoods of CT, local users are choosing a high-quality product backed by the confidence that comes from working with true Connecticut hardwood specialists. The blend of competitive pricing, expert consultation, and convenient services like delivery and accessible parking makes them the smart choice for any local looking to invest in a beautiful, durable wood floor.
Standard Hardwoods of CT Details
From the business
- Small business
Service options
- Delivery
Accessibility
- Wheelchair accessible parking lot
Payments
- Checks
- Credit cards
- Debit cards
- Credit cards
Standard Hardwoods of CT Photos

Standard Hardwoods of CT Location
Standard Hardwoods of CT
50 Ident Road, South Windsor, CT 06074, USA
Standard Hardwoods of CT Reviews
Great people to deal with and their product is great.
June 07 · Lori BryantI've been dealing with Travis and Karen for many years and Travis's father Ralph previously. Travis started this business selling hardwood flooring and unfortunately he no longer installs. They are very knowledgeable and go out of their way to help. Their prices are always extremely reasonable. I highly recommend standard Hardwood, you will not be disappointed
March 23 · Michael StosonisThis is a great place for hardwood flooring. Family owned and operated. Very helpful. Call ahead of time.
April 07 · Dustin LemekGreat people, great business. They are knowledgeable and reliable and pricing is great.
June 01 · Don DiehlI have been buying wood from these guys for years and Believe me they are Honest and the material is awesome Thanks guys
September 03 · Jay B
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